Sound Bites: Press Coverage, Awards & Testimonials

Recent coverage of The Free From Bakehouse:

Great Taste Awards

Awarded 2 Star Gold in 2012 Great Taste Awards for Fig, Orange & Cardamom Cake. Awarded Gold in 2011 Great Taste Awards for Chocolate Stem Ginger Loaf.

Free From Food Awards 2012

Winner in the Scones, Sweet Tarts & Brownies category for our Almond, Apricot and Tahini Flapjack. Judges comments: ‘Really good flavours with a long finish so each flavour gets its own time and space on the palette. Great quality ingredients.’

A Gluten-Free World

“Sugargrain had a wonderful variety of gluten-free goods, many with unique flavors. Mostly for the sweet tooth, but some savory options as well.”

Best Of Gluten-Free

“It was amazing! It actually tasted like cake and did not have powdery after taste. It was moist, sweet and had all the flavors of carrot cake.”


“As someone who doesn’t eat a lot of cake, I would have to come right out and say that if I could eat one of these every afternoon, I would be a very contented person indeed. It’s sublime.”

Free From Food Awards 2011

Accolades for 3 products: Spiced Carrot Cake (Commended by judges), Zesty Lemon Polenta Cake (Highly Commended by judges) and Raspberry & White Chocolate Brownie (Highly Commended by judges).

Gluten-Free Blog

“…definitely one of my favourite chocolate brownies ever (and I’ve eaten lots). It was so moist it was almost creamy, and very chocolatey without being too sweet or sickly. Scrummy.”

Naturally Gluten Free – blog

“Founder Caroline creates cakes, biscuits and treats which are not only gluten free, but many are dairy, sugar and even egg free too.”

Evening Standard: Join the gluten-free devotees

The rise of people consciously going “gluten free”.

Borough Market: Trader Profile

“Is this cake really gluten free?” The Free From Bakehouse founder Caroline Aherne talks about starting her business (formerly Sugargrain) and being a trader at Borough Market.

Free From Food Awards 2013

Accolades for 2 products: Highly Commended in the Scones, Sweet Biscuits category for Chocolate Macaroons. Judges comments : ‘They don’t look much like macaroons but, boy – they taste good! Moist, chewy not too sweet – good balance of coconut versus chocolate, rich, dense and plenty to get your teeth into.’

Commended in the Savoury Biscuits & Snacks category for Jalepeno Pepper & Sweetcorn Muffins. Judges comments: ‘Looks really great – very muffin like and tempting. Lovely colour, nice spicy kick, great clean ingredients list.


“Absolutely fantastic cakes. Lovely delicious proper cake. I’m a big fan.” – Amrit.

“This stall is the business as far as excellent gluten free everyday products are concerned and it is my weekend treat. We have ordered my birthday cake from here.” – Heidi E.

“This stall is a gem. My husband is dairy intolerant and finding sweet cakes and treats is almost impossible. Whilst I bake dairy free I do not have the repertoire this stall provides. Almost weekly I am here trying out new things. My husband looks forward to his weekly treat.” – Amy R.

“Amazing. As a personal trainer and nutritionist, I highly recommend their cakes & pastries and will be sending all my clients here” – Keris – Fitter London.

“Wonderful stall – a lifeline if you can’t eat wheat / gluten. My mother says it’s the best lemon cake she’s ever tasted” – Betty

“I am so impressed by the silky softness of the Chocolate Chestnut cake. Very delightful. A feast of senses!” – Carla

“The flapjacks are amazing! I’m totally addicted – love the combination of dates, bananas and oats.” – Paul

“My favourite cakes in the market! Maybe the best gluten free cakes available!” – Georgia

“My autistic sun is on a gluten and dairy free diet and really looks forward to his Victoria Sandwich on Friday” – Neil Mc.

“The raspberry brownies are very nice in texture and taste, not too sweet neither dry” – Marlene.

“I value the wide variety of gluten free cakes available on the stall. I particularly like the Parsnip, Pear & Sea-salted caramel cake and the Potato, Leek & Smoked Cheddar slice. My visit to your stall is a highlight in my week.” -Sue H.

“I always buy the Victoria Sponge. Service is great and cake is great too.”

“Usually have the raspberry brownies but tried other cakes – all excellent.”

“Perfect ingredients. I don’t feel guilty eating it. It’s very rich but absolutely delicious. Can’t be improved.” – Claire M.

“White Chocolate & Mango cupcakes are divine.” -Kate S.

“Thank you for making such lovely cakes. It’s always a compromise when buying wheat free from supermarkets etc. Your stuff is incredible and I don’t feel I’m getting less than my wheat eating friends! Love Raspberry & Chocolate Brownie and Lemon Polenta so far.”

“Really enjoy the products so far – parsnip cake, banana bread and brownies – a regular.” – Catherine B.